Privacy Policy
Effective date: November 5, 2026 · Last updated: November 5, 2026
This Privacy Policy explains how FB COMPANY (“we”, “us” or “our”) handles information in connection with the mobile game Last Route: Zombie Rush for Android (the “Game”). By downloading or playing the Game, you acknowledge the practices described in this policy. If you do not agree with them, please do not use the Game.
At a glance
- The Game has no account or sign-up. We never ask for your name, email address, phone number, photos, contacts or precise location.
- Your game progress is stored only on your device.
- The Game shows ads through Google AdMob, which uses your device’s advertising ID and similar data to deliver and measure ads.
- In the European Economic Area (EEA), the United Kingdom, Switzerland and certain US states, you can choose how your data is used for advertising and change your choice at any time in Settings › Privacy Options inside the Game.
- We do not sell your personal information for money.
Contents
- Information we collect
- How we use information
- Advertising
- Your privacy choices
- In-app purchases
- Third-party services
- How information is shared
- Data retention
- Security
- Children’s privacy
- Your rights
- International data transfers
- Links to other websites
- Changes to this policy
- Contact us
1. Information we collect
1.1 Information you provide to us
None. The Game does not offer registration, login, chat or any feature where you type in or upload personal information.
1.2 Information stored on your device
To save your progress, the Game stores game data locally on your device. This includes your level, coins, gems, upgrades, missions and daily rewards, your settings (such as music, sound effects, vibration and language), and the time you last played, which is used to calculate offline rewards. This data stays on your device and is not sent to us. It is deleted when you uninstall the Game or clear its data in your device settings.
1.3 Information collected automatically by third-party services
The Game includes software development kits (SDKs) from the third-party providers listed in Section 6. When you play, these services may automatically collect:
- Device and network information: your device’s advertising ID (Android Advertising ID), IP address and the approximate location (country or city) derived from it, device model and manufacturer, operating system version, language, time zone, screen size and network or carrier type.
- App and ad interaction information: the Game’s version, which ads were shown, ad clicks, whether a rewarded video was completed, and technical diagnostics or crash information related to these services.
- Purchase information: if you make an in-app purchase, Google Play processes the payment and we receive a confirmation of the purchase (such as the product purchased and an order identifier) so that we can deliver your item. We never receive your card number or other payment details.
2. How we use information
- To provide the Game and keep your progress on your device.
- To show ads, including optional rewarded videos, to limit how often ads appear, and to measure ad performance.
- To process in-app purchases and restore them, such as “Remove Ads”.
- To detect and prevent fraud, invalid ad traffic and abuse, and to keep the Game secure.
- To comply with legal obligations.
3. Advertising
The Game is free to play and is supported by ads delivered by Google AdMob, a service provided by Google LLC (and, for users in the EEA, UK and Switzerland, Google Ireland Limited). The Game shows two types of ads:
- Interstitial ads: full-screen ads that may appear between levels, with built-in limits on how often they are shown.
- Rewarded ads: optional videos that you choose to watch in exchange for an in-game reward.
Google may use your advertising ID, IP address and device information to deliver ads, limit how often you see the same ad, measure ad performance and prevent fraud. Where you have given consent, or where otherwise permitted by law, Google may also use this information to show you personalized ads based on your interests. Google may work with other certified advertising technology providers; in the EEA, UK and Switzerland these providers are listed in the consent message shown in the Game.
To learn more about how Google uses information, see How Google uses information from sites or apps that use its services.
If you purchase “Remove Ads”, interstitial ads are no longer shown. Optional rewarded videos remain available if you choose to watch them.
4. Your privacy choices
- Consent in the EEA, UK and Switzerland: when you first open the Game, a consent message provided through Google’s User Messaging Platform (a Google-certified consent management platform that supports the IAB Transparency & Consent Framework) lets you accept, reject or manage how your data is used for advertising. You can review or change your choice at any time in Settings › Privacy Options inside the Game.
- US state privacy rights: if you live in a US state with consumer privacy laws (such as California), you may opt out of the use of your information for targeted advertising through Settings › Privacy Options where it is shown, or by using the Android settings described below.
- Android advertising ID controls: you can reset or delete your advertising ID at any time in your device settings (usually Settings › Google › Ads or Settings › Privacy › Ads). After you delete it, apps can no longer use it for personalized advertising.
- Google ad settings: you can manage ad personalization across Google services at My Ad Center.
If you decline personalized advertising, you will still see ads, but they will be less relevant to you.
5. In-app purchases
The Game offers optional in-app purchases (for example gems, starter packs and “Remove Ads”). All payments are processed by Google Play under Google’s terms and privacy policy. We do not receive or store your payment details. You can restore eligible purchases using the “Restore Purchases” option in the Game’s settings.
6. Third-party services
The Game uses the following third-party services, each of which processes information under its own privacy policy:
- Google AdMob and Google User Messaging Platform (Google LLC): advertising and consent management.
https://policies.google.com/privacy - Google Play Services and Google Play Billing (Google LLC): app distribution, advertising ID and payment processing.
https://policies.google.com/privacy - Unity (Unity Technologies): the game engine and in-app purchasing framework used to build the Game, which may collect limited technical and diagnostic information (such as device model, operating system version and app version).
https://unity.com/legal/privacy-policy
We encourage you to read these policies to understand how these providers handle your information.
7. How information is shared
We do not sell your personal information for money. Information is shared only:
- with the service providers listed in Section 6, so that they can deliver ads, process purchases and operate the Game;
- when required by law, regulation, legal process or a government request;
- to protect the rights, safety and property of FB COMPANY, our players or others;
- in connection with a merger, acquisition or sale of assets, in which case this policy will continue to apply to the information transferred.
Under some US state laws, allowing advertising partners to use advertising identifiers for personalized ads may be considered a “sale” or “sharing” of personal information. You can opt out as described in Section 4.
8. Data retention
We do not store your personal information on our own servers. Game data saved on your device remains there until you uninstall the Game or clear its data. Third-party providers keep the information they collect for the periods described in their own policies; for Google, see How Google retains data it collects.
9. Security
We take reasonable measures to protect information related to the Game, and the third-party services we use transmit data over encrypted connections. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Children’s privacy
The Game is not directed to children under the age of 13, or under the minimum age required to consent to data processing in your country (for example, 16 in some EEA countries). We do not knowingly collect personal information from children under these ages. If you believe that a child has provided personal information through the Game, please contact us and we will take appropriate steps to delete it.
11. Your rights
Depending on where you live, data protection laws such as the EU and UK General Data Protection Regulation (GDPR), the California Consumer Privacy Act as amended by the CPRA (CCPA), Brazil’s LGPD and Turkey’s Law No. 6698 on the Protection of Personal Data (KVKK) may give you the right to:
- access the personal information held about you;
- request correction or deletion of your personal information;
- restrict or object to certain processing, including processing for advertising;
- receive a copy of your information in a portable format;
- withdraw your consent at any time, without affecting processing that took place before the withdrawal;
- lodge a complaint with your local data protection authority.
Because we do not keep personal information on our own servers, most of these rights can be exercised directly: delete your game data by uninstalling the Game, change your advertising consent in Settings › Privacy Options, reset or delete your advertising ID in your Android settings, and manage information held by Google through Google’s privacy tools. If you need help, contact us and we will respond within the time required by applicable law. We will not discriminate against you for exercising your rights.
Legal bases (EEA, UK and Switzerland): we rely on your consent for personalized advertising and for storing or accessing information on your device where consent is required; on legitimate interests for non-personalized advertising, ad measurement, fraud prevention and security; on the performance of a contract to process your purchases; and on legal obligations where applicable.
12. International data transfers
Our third-party providers may process information in countries other than the one where you live, including the United States. Where required, these providers use appropriate safeguards for such transfers, such as the European Commission’s Standard Contractual Clauses or the EU–US Data Privacy Framework.
13. Links to other websites
The Game or the ads shown in it may contain links to websites or services operated by others. We are not responsible for the privacy practices of those websites or services, and we encourage you to review their privacy policies.
14. Changes to this policy
We may update this Privacy Policy from time to time, for example when we add new features or services. When we do, we will update the “Last updated” date at the top of this page. If the changes are significant, we may also notify you in the Game or on its store listing. Continuing to use the Game after an update means you accept the revised policy.
15. Contact us
If you have any questions about this Privacy Policy or would like to exercise your rights, please contact us:
FB COMPANY
Contact & support email: info@fbcompanyapp.com
Game: Last Route: Zombie Rush